The Power of Customer Reviews

When people search your community online, how do they see you? Are the reviews negative or positive? Do those handful of negative comments accurately portray your community’s level of care? In many instances, the resident experience is much better than what is portrayed online. Today, your online reputation is one of the most important aspects […]

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What to Include in an Employee’s Onboarding Experience


According to the Harvard Business Review, over one-third of new hires look for a new job within their first six month on the job. This is largely attributed to the perception created throughout their onboarding experience. To help you craft best-in-class employee onboarding experiences we’ve listed 5 research proven steps to include in your new-hire […]

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Employee Onboarding: Does It Matter?

  Life is a full of defining moments. Moments that impact and shape and our development. Onboarding is one of the most defining moments in an employee’s tenure with a company – it truly is a make or break moment.  A 2010 Human Resources study by SHRM Foundation found that 69 percent of employees are more […]

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Find Deeper Insight With Your Demographic Data

Have you ever noticed on LinkedIn or Facebook that the ads seem to be built just for you? The same question applies for television shows. You wouldn’t expect to see children’s toy commercials while watching The Tonight Show with Jimmy Fallon, or beer commercials while watching Saturday morning cartoons. Market researchers use demographic information to […]

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